FOREVER JEWELRY BY KARA

A client who had recently purchased a permanent jewelry business needed a professional brand identity to build trust with clients and grow her business. She wanted a logo and marketing collateral that conveyed elegance, craftsmanship, and permanence.

I guided her through the naming process, helping her choose a brand name that aligned with her vision. For the logo, I leaned into the concept of connection and strength, using interlocking gold circles to symbolize the permanence of welded jewelry. This visual theme carried through to the design of her price sheet poster and signage, creating a cohesive and polished brand presence.

This project highlights my ability to develop a brand from the ground up—combining strategy, design, and marketing to create a strong and professional identity that instills confidence in customers.